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'Superman' rakes $74 mil
07/04/06"Superman Returns" is off to a strong start, albeit not as fast as a speeding bullet. Warner Bros. superhero tentpole grossed a solid $52.5 million on its opening weekend and $74 million over the five-day Fourth of July frame. Since its Wednesday opening, the Bryan Singer-helmed franchise restart has taken in $106 million. Though the Man of Steel dominated the frame, "The Devil Wears Prada" was the biggest surprise. Fox's chick lit adaptation proved very successful counterprogramming, grossing $27 million for the weekend and $39.6 million over five days -- far beyond expectations.
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© 2005 Reed Business Information, a division of Reed Elsevier Inc.
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© 2005 Reed Business Information, a division of Reed Elsevier Inc.
For more information and new content visit Variety.com.
Click here to subscribe to Variety.com at a special rate for AOL users.
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